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B3 Blogging Workshop
Saturday, April 28, 2012 from 10:00 AM to 5:30 PM (EDT)
New York, NY
Want to learn how to build your brand, your business AND your bank account?
Then this free event is for you!
Our B3 workshop is open to all bloggers, single or not.
Below are titles for the panels we'll be offering at B3*
Breakfast by Lord & Taylor
Meet & Greet
Welcome: Presented by Sherri Langburt
|10:45am-11:30pm||Media Prep 101|
Your Book Is Your Hook! Everything You Wanted to Know About
Self-Publishing and More
Beauty Demo by Silk'n
Author Eric Klinenberg talks "Going Solo: The Extraordinary Rise
and Surprising Appeal of Living Alone"
Lunch *Sponsored by The Fresh Diet*
Book Signing w/ Eric Klinenberg
Time to Take the Conversation Offline: How To Produce Experiential
Events for Your Fans and Followers
|2:30pm-3:15pm||Legal: Business Laws for Your Blog|
|3:15pm-3:45pm||Cocktails by Lord & Taylor Snack Break|
|3:45pm-4:30pm||D.I.Y. Publicity: Cheap Tricks To Tackling Your Own PR|
*Topics and times are subject to change
Topic: Your Book Is Your Hook! - Everything You Wanted to Know About Self-Publishing and More
Speaker: Jennifer S. Wilkov
Company: Your Book Is Your Hook
In this presentation, Jennifer S. Wilkov, popular host of the top radio talk show, “Your Book Is Your Hook!” and the creator of the “From Thought to Sales in 90 Days” TM book process, will show you how to master the art of writing your hook along with your book! Break through the bottlenecks, complete your hooks for your book, build your platform and start using it to become a published author and attract more readers, publishers, publicists, press and clients to your book and hook.
Topic: Going Solo
Speaker: Eric Klinenberg
Eric Klinenberg is Professor of Sociology; Public Policy; and Media, Culture, and Communications at New York University. He is the author of "Going Solo: The Extraordiary Rise and Surprising Appeal of Living Alone", as well as three additional books. In this thirty-minute session he'll discuss his latest book and why more and more people are choosing to be single and happy. Copies of his book will also be available for purchase and signing during lunch.
Topic: Media Prep 101
Speaker: Rosemary Ostmann
Company: Rose Communications Inc
You've landed a media interview. Now what? An interview -- whether print or broadcast, live or taped, is not the same as a casual conversation. In this session, you'll learn how to take control of an interview and deliver your story. Topics include reporting styles, the importance of key messages, interview techniques, and dos and don'ts.
Topic: Time to Take the Conversation Offline
Speaker: Cheryl Gentry
Company: Glow Media
Ready to engage with fans face to face? Cheryl Gentry will teach you how to plan an event from start to finish to make real life connections and wow your audience.
Topic: D.I.Y. Publicity: Cheap Tricks to Tackling Your Own PR
Speaker: Inna Shamis Lapin
Company: AvantGarde Communications Group
Are you a blogger trying to navigate your way around PR? Seasoned communications and PR expert Inna Shamis Lapin will share some useful DIY tips and tricks as it relates to press kits, press releases/media alerts, pitching the media, and more!
Topic: Legal: Business Laws For Your Blog
Speaker: John D. Mason
Company: The Intellectual Property Group, PLLC
Do you know your rights when it comes to your content? Worried about whether you're adhering to full disclosure laws when writing sponsored posts? During this forty-five minute session, art, entertainment and intellectual property attorney John D. Mason will discuss all things legal concerning your blog.
We'll be confirming attendance two weeks prior to the event so that we can fulfill your meal requests.
Please lookout for our email! If you need to cancel before or after that date, we kindly ask that you contact us.
Check out our additional sponsors!